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Posts Tagged ‘word of mouth’

I had to buy a new refrigerator last night and spent a decent amount of money doing so. I purchased it from Best Buy. I got a great deal and the in-store experience went well. The salesman was a little cheesy, but he worked hard to make me happy and I walked away feeling good. [...]

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Today, we started our sessions with the Disney Institute (DI) here in sunny Orlando, Florida. Day one was a complete blast. Their trainers are world class and we even had a visit from Ivana Dream, their resident mother fairy. She and I had a wonderful exchange in the class.
The scope of the class was amazing. [...]

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I travel all over the place these days and as a stressed out business traveler, I’ve noticed something strange: WiFi tends to be free in the strangest of places. Why is it that I can go to a tiny hotel in the middle of nowhere and get free WiFi. Yet, at some of the nicer [...]

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It’s a fact. People are talking about you. Some might be saying nice things; others might be saying some very awful things. It’s going on all the time and there’s little you can do to control it.
The very thought of controlling word of mouth is ludicrous. Yet, you can influence. You are influencing it right [...]

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How do you get your customers talking about you and take advantage of the most power form a marketing around?
Andy Semovitz’s book, “Word of Mouth Marketing: How Smart Companies Get People Talking,” is an excellent book. It is filled with a ton of practical, cost-effective, easy-to-implement ways to market to your customers in a way [...]

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Tonight I had a chance to go and see Calixico and Neco Case perform at Red Butte. The show was amazing and I even found out about a couple albums I missed out at some point. Something odd happened prior to the show.
Right before Neco Case went on stage, an announcement was made: “Absolutely [...]

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