Today, we started our sessions with the Disney Institute (DI) here in sunny Orlando, Florida. Day one was a complete blast. Their trainers are world class and we even had a visit from Ivana Dream, their resident mother fairy. She and I had a wonderful exchange in the class.
The scope of the class was amazing. [...]
Posts Tagged ‘Marketing’
The Disney Institute (blogging from Orlando, Florida)
Posted in Marketing, word of mouth, tagged Disney, Disney Institute, Marketing, word of mouth on August 19, 2009 | Leave a Comment »
WiPay for Wifi: Disney Yacht Club
Posted in Marketing, Web Marketing, word of mouth, tagged customer service, Disney, disney resorts, Marketing, word of mouth on August 19, 2009 | Leave a Comment »
I travel all over the place these days and as a stressed out business traveler, I’ve noticed something strange: WiFi tends to be free in the strangest of places. Why is it that I can go to a tiny hotel in the middle of nowhere and get free WiFi. Yet, at some of the nicer [...]
Word of Mouth: There Whether You Like It or Not
Posted in Marketing, tagged Marketing, word of mouth on August 19, 2009 | Leave a Comment »
It’s a fact. People are talking about you. Some might be saying nice things; others might be saying some very awful things. It’s going on all the time and there’s little you can do to control it.
The very thought of controlling word of mouth is ludicrous. Yet, you can influence. You are influencing it right [...]
Word-of-Mouth Marketing: A Wonderful How-To Guide
Posted in Marketing, Web Marketing, tagged General, Marketing, word of mouth, Word of Mouth Marketing on July 2, 2009 | Leave a Comment »
How do you get your customers talking about you and take advantage of the most power form a marketing around?
Andy Semovitz’s book, “Word of Mouth Marketing: How Smart Companies Get People Talking,” is an excellent book. It is filled with a ton of practical, cost-effective, easy-to-implement ways to market to your customers in a way [...]
Your Fans Are Your Biggest Source of Marketing
Posted in General, Marketing, Music, Public Relations, Web Marketing, tagged fans, Marketing, Music, word of mouth on June 1, 2009 | Leave a Comment »
Tonight I had a chance to go and see Calixico and Neco Case perform at Red Butte. The show was amazing and I even found out about a couple albums I missed out at some point. Something odd happened prior to the show.
Right before Neco Case went on stage, an announcement was made: “Absolutely [...]
Sheer Genius! Microsoft the New Walmart of the Computer Industry
Posted in Apple, Computers, Marketing, Microsoft, Public Relations, tagged Apple, Creative, Entertainment, Marketing, Microsoft on March 28, 2009 | Leave a Comment »
Microsoft is still on the defensive and trying to find a way to appear better than Apple. Their latest attack – PCs are cheaper! Check out the commercial below:
The amazing part of this is that some fool at Fortune magazing actually thinks this is a pertinent point of differentiation (see article). [...]
Kindle Updating…
Posted in Amazon, Apple, General, Marketing, News, kindle, tagged Amazon, books, Creative, General, kindle, Marketing, Product Design on February 10, 2009 | Leave a Comment »
While my Kindle is updating with the latest software updates, I thought I would quickly make a few comments about the big news today about the Kindle 2.0. I have to admit, I am a little bummed. I read a few reviews today about the new version (read here) and love the new look. From [...]
Blogs on the Kindle: A Small Complaint
Posted in Creative, General, Marketing, tagged Amazon, Creative, General, kindle, Lovemarks, Marketing, Product Design on February 8, 2009 | Leave a Comment »
Dear Amazon,
I love my Kindle; however, is it really necessary to charge me for every little thing I do with it? Honestly, I am purchasing a couple books a month and paid a hefty price for the device in the first place. You then want to charge 99 cents it I want to subscribe to [...]
Tribes, by Seth Godin
Posted in General, Leadership, Marketing, tagged Leadership, Marketing, seth godin, tribes on February 6, 2009 | Leave a Comment »
I recently downloaded Seth Godin’s latest book, “Tribes,” to my Kindle. I follow Godin’s blog and decided to read his book after reading a few entries about the book. I read “Purple Cow” a while back and really didn’t get into it; however, Godin has done a great job with “Tribes.”
“Tribes” is a book that [...]
The Kindle: My Only Complaint
Posted in General, Marketing, retail, tagged Amazon, General, kindle, Marketing, Product Design on January 7, 2009 | 2 Comments »
I’ve been using my Kindle non stop since I received it on Christmas (thanks Mom) and to date, I have only run into one issue with the device that I would say needs to be addressed by Amazon. It is one of the most intuitive, easy-to-use tech devices I have had the privilege to use. [...]
